Amazon A+ Content and Listings from A to Z — Workshop with an Enterprise Expert
This workshop will show, step by step, how to build a high-performing Amazon listing — from offer analysis and SEO, through sales-focused content, to A+ Content that genuinely increases conversion rates.
Using real-life examples, participants will learn exactly what to change in their own listings to stand out from the competition and sell more without increasing their advertising budget.
Anna Koj
I am a Product Catalog Management Specialist at Amazon. I support sellers in effectively managing their product listings on the platform. My expertise covers the entire product lifecycle in the catalog from onboarding new items, through implementing updates, to advanced search optimization.
I have been working with Amazon for four years, previously as part of the Seller Support team, which gives me a deep understanding of sellers’ challenges. My mission is to help clients effectively activate and integrate a broad product assortment so they can fully leverage Amazon’s sales potential.
After work, I close my laptop, take my cat on my lap, and relax with console games.
Wojciech Jędral
An expert in sales development and marketplace strategy. Currently working as a Business Development Manager at Base, he guides companies through the onboarding process and helps them build a competitive advantage using Base tools.
He developed his expertise at Amazon, where he was responsible for growing some of the largest e-commerce players across 10 European markets. His approach combines startup agility (gained in companies backed by leading VC funds) with strong corporate process discipline.
He believes that success comes from effectively leveraging business drivers and continuously improving processes.
