From Order to Relationship: How to Use the New CRM Module in Base to Automate B2B Sales
During the presentation, you will learn how the new “Customers” module changes the approach to managing business partners by enabling you to collect the full history of cooperation and GUS data in one central place.
I will also present practical ways to segment business partners. You will gain an understanding of how to move from a “single order handling” model to a “customer relationship management” approach.
Krystian Kurdziałek
An Implementation Specialist at Base with an economics background, who has gone through the full e-commerce journey from packing orders in the warehouse, through sales development, to building automations that save hundreds of hours of manual work. In the consumer electronics industry a sector that leaves no room for mistakes he builds strong foundations that enable brands to grow in a stable and secure way.
On stage, he will demonstrate that eliminating human error is the shortest path to protecting margins in the most demanding sectors of e-commerce.
