PIM is not a system. It’s a way of thinking about product data
PIM in Base is not just a feature, but a set of deliberate decisions about how product data is collected, structured, and used. During the presentation, we will show how the right data strategy simplifies the daily work of e-commerce teams and enables true scaling of multichannel sales. Through practical examples, you will see how to build a consistent product structure designed for automation and long-term growth. This session is for those who want to manage data consciously, rather than “patching problems” at the listing stage.
Piotr Langner
Implementation Specialist at Base. On a daily basis, he works with e-commerce teams on implementing processes, organizing data, and automating workflows in multichannel sales. He helps translate complex business requirements into practical solutions that work effectively on customer accounts.
